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Fiesta MK1: Design Council Award 1978
Issued by the Ford Press Office
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Fiesta MK1: Design Council Award 1978




Fiesta MK1: Design Council Award 1978

Official Press Release Information Below


1978 DESIGN COUNCIL AWARDS - FORD MOTOR COMPANY LIMITED - BRITISH MOTOR INDUSTRY

The Ford Fiesta merited a Design Council award becuase the design embraced, as a matter of policy, a detailed and calculated attempt to reduce the maintenance and repair costs of the small family car. The Fiesta is the result of a design team putting cost of ownership and ease of maintenance high on its list of priorities.

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